Glossary
Shared terminology for the Quotivity knowledge base. Use these terms consistently across articles, and link here on first use of an unfamiliar term.
| Term | What it means |
|---|---|
| Quotivity | The HubSpot-native CPQ (Configure, Price, Quote) app your team uses to build, price, approve, and send quotes. |
| Quotivity Studio | The admin app where you configure quoting — rules, price books, bundles, templates, approvals, and settings. |
| Quote Builder | The screen where a sales rep assembles a quote: adds products, adjusts quantities and pricing, and submits for approval or sending. |
| CPQ | Configure, Price, Quote — software that helps sales teams build accurate, consistent quotes. |
| Quote Rule | A rule with conditions and an outcome that governs quote behavior — for example, block a quote, require approval, or set a price book when conditions are met. |
| Compatibility Rule | A rule that controls which bundle products can be selected together. When selected products match the IF side, products matching the THEN side are excluded from the picker. |
| Condition | A test inside a Quote Rule (a property, an operator, and a value) that determines whether the rule’s outcome applies. |
| Condition group | A set of conditions evaluated together. A rule can have multiple groups. |
| Outcome | The action a Quote Rule takes when its conditions are met (block, notify, require approval, require validation, require e-signature, add line items, and more). |
| Require Validation | A Quote Rule outcome that holds a quote until an external HubSpot validation workflow finishes for a named Validation Operation. |
| Validation Operation | The named check a Require Validation rule requests (for example, Calculate Shipping or Calculate Taxes). HubSpot workflows enroll on this value. |
| Quotivity Validation Status | A quote property Quotivity sets to Validation Pending when validation starts. Your validation workflow or process is responsible for setting it to Validation Complete when the check finishes. |
| Price Book | A catalog that defines the prices for a set of products, including list-price adjustments and editability rules. |
| Price book entry | A single product’s pricing within a price book (the product × price book pair). |
| Standard price | A product’s base price in HubSpot, before any price book adjustment. |
| List price | The price a price book produces for a product after its adjustment is applied. |
| Adjustment | How a price book sets a product’s price: override, percentage, volume tiers, or a pricing table (enum or range). |
| Volume pricing | Tiered pricing where the unit price changes based on quantity. |
| Pricing table | An adjustment that sets price from a product property — by exact value (enum) or numeric range (range). |
| Product variant | A version of a product whose attributes (such as size or color) resolve to a specific price. |
| Calculated pricing | A formula that sets a product’s unit price from product and quote context at quote time. Formulas can use arithmetic, comparisons, and — on the Enterprise plan — functions (IF, AND, OR, NOT, ISBLANK, BLANKVALUE), then multiply the result by the list price. |
| Ramp pricing | A Quote Builder configuration that splits one recurring product into sequential billing periods, each with its own discount and term. Enterprise. |
| Bundle | A configurable group of products presented under a single header product, with options the rep chooses from. |
| Bundle Configurator | A guided Quote Builder panel where reps configure a bundle’s options and products before (or while) those choices appear on the quote. Optional option icons and public product images make the panel easier to scan. |
| Bundle header | The parent product that represents a bundle on a quote. |
| Bundle option | A choice within a bundle (for example, “choose one plan”), made up of one or more option products. |
| Add-on product | An optional bundle product that can be added to a bundle instance, often by a Quote Rule. |
| Collection | A reusable group of products that a Quote Rule can add to a quote together. |
| Quote Template | The layout and styling that controls how a quote document looks. |
| Terms | Reusable terms-and-conditions text you can attach to templates or set with a Quote Rule. |
| Roll-up field | A field that aggregates values across line items (count, sum, min, max, average) and saves the result on the quote for use in rules, pricing, and templates. |
| Dynamic Property Set | A configuration that controls which line item properties display for each product in the Quote Builder, with optional required and dropdown restrictions. |
| DLIP | Dynamic Line Item Property — a line item property kept in sync by an Update line items rule, with tracking so manual edits aren’t overwritten. |
| Sender Company | A company profile (name, address, branding) that appears as the sender on a quote. Also called a sender entity. |
| Quote email | An email a sales rep sends from their connected Gmail / Google Workspace or Microsoft (Outlook / Microsoft 365) mailbox to share a published quote with a customer. Admins configure the starting template and defaults under Settings → Quoting → Quote Emails. |
| HubSpot timeline event | An app event Quotivity writes to the HubSpot deal that owns a quote — for example, published, signed, or viewed. Cards appear on that deal’s activity timeline. |
| Approval | A gate that holds a quote in Pending approval until a designated approver approves or rejects it. |
| Require e-signature | A Quote Rule outcome that turns on e-signature and optionally sets countersigners who must sign. |
| Countersigner | A person on your side who signs a quote, in addition to the buyer. |
| E-signature | The signing flow that collects legally binding signatures on a finalized quote. |
| Finalization | The buyer-facing step where the buyer selects line items and accepts the quote. |
| Plan | Your Quotivity subscription tier: Trial, Pro, or Enterprise. Some features require a specific plan. |
| Licensed user | A user who counts against your plan’s seat count and can build quotes. |
| Guided Selling | Branching questionnaires (flows) that collect answers before or while building a quote. Available when enabled on the account. |
| Flow | A named Guided Selling questionnaire made of steps, questions, and branches. |
| Question Library | The shared catalog of reusable Guided Selling questions. |
| Flow Response | The saved answers from a completed Guided Selling flow; Quote Rules can condition on them. |
| Start Guided Selling Flow | A Quote Rule outcome that opens a Guided Selling flow. At quote creation it is full screen with no Cancel; later in Quote Builder it opens as a modal. |
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Answers come from these guides, with links to the articles used.
Ask anything about configuring quoting in Quotivity Studio.